our offer
Adapted
Get used to having things your way, as even our most affordable option still boasts a learning experience adapted to your organisation’s needs and maximized for impact from as little as £40 (or €50 / $50) per person a month.
Initial outline scoping of your requirements
Agreed learning objectives
Adaptation of the learning content from existing key topics
and elements
Adaptation of key graphic elements to match your industry
and specific organisation
Adaptation of existing examples and language all contextualised to your industry sector and specific business
Removal of processes that do not apply to your business and industry sector
Learner tasks and exercises matched to your organisation and industry
Fully branded to your organisation including logo, colours
and digital fonts
Review and one round of amends and changes included
Bespoke
Learning should be in your company’s DNA, and your DNA should be in your company’s learning. Our Bespoke tier brings you fully bespoke learning and development at an off the shelf price.
Initial detailed scoping of your precise requirements with
identification of areas for emphasis
Adaptation of the learning content to suit your learners’ specific needs
Fully developed outline of course content with specific learning objectives and outcomes
Adaptation of key graphic elements to match your industry
and specific organisation
Adaptation of existing examples and language all contextualised to your industry sector and specific business
Inclusion of specific models / processes and preferred tools not already included
Inclusion of your own Action Learning Projects as case studies for the learners to work on
Learner tasks and exercises fully matched to your organisation
Fully branded to your organisation including logo, colours
and digital fonts
Review and one round of amends and changes included
Adapted Blended
Everything on offer at our Adapted level but with a much more varied learning methodology to provide an even more complete level of understanding for your learners and progress that keeps paying dividends!
As per the Adapted option, but to include:
Two virtual classroom sessions
One post learning coaching tutorial in groups of no more than 3 participants
Bespoke Blended
For those who are serious about becoming a learning organisation and seeing how far development at their company can go, we provide our fully bespoke service with varied learning methodology.
Fully scoped to your specific learning needs
Development of specific new topic areas and materials to support that learning
Development of new interactivity, re-recording of all video elements and inclusion of video elements bespoke to you including personalised welcome video from your senior management
Development of up to 3 virtual classroom sessions
Development of 1:1 coaching sessions and 1:3 tutorial sessions for participants
Onsite seminar sessions at a mutually convenient location to run simulations, coach in teams, review output and deliver further learning transfer
Changes to all pre-developed elements as you require and as agreed in order to meet the learning needs
Participant motivational maps for them and their managers to review
Development review processes and changes made as required and as per your feedback
Alumni
Being forced to tick a box when you want to think outside of it?
We can summarise our alumni concept in a familiar acronym – CPD. With updates, news, links to latest thinking and developments we make sure your participants’ professional marketing development is continuous. Why? Well we know you want to make sure that the learning sticks and progress is permanent but also updated. That last reason is precisely why we developed the alumni programme. All course graduates are eligible to join for a small monthly subscription.
Quarterly newsletters with
- Marketing news and developments – latest thinking and practical tools and techniques from the ‘marketing market place’ and more
- In depth articles by our faculty and associate faculty members
- Reminders of key learning points from their course
- Alumni case studies with key learning points
- Tips to complement their recent learning
- Useful contacts, links to marketing sites and presentations of interest
Access to new tools and templates to help them implement their new knowledge and skills
Presentations on developing key marketing topics from experts and associate faculty members
Social media community forum providing networking opportunities to share knowledge and apply crowd sourced problem solving
Ask the Specialist – general practitioner clinics
Mentoring and marketing buddy opportunities
Pricing
We offer a pricing approach to suit you and your needs – as you would expect. But the following provides a guide to the kind of pricing approach. Our pricing model can be based around any of the following:
1:1 COACHING
If you’re a performance athlete you’ll have a coach to help you apply the taught skills and get the very best from you – no matter how good you already are. That’s what medal winners do. Well we aren’t performance athletes (unless you count Beer Pong) but we do know the same need for coaching to get people performing at their best also applies to business skills.
We know from the research record that coaching in the application of newly learned commercial skills leads to a far better return on the L&D investment. Why? Because it changes behaviours on the job and proves their practical application to the learner.
For the best possible return on Marketing Academy investment – integrate our coaching service as a part of the learning plan for your team.
Take a look at the courses we have on offer, and remember, if you can't see one that you're after, get in touch with us and we'll see what we can do to accommodate your needs.